About Finlay Fox...

My son Finlay, or Finn as we call him, was the inspiration for the Finlay Fox blog. We live in Stoke Newington, London - home of the urban fox, hence the Fox part in the blog title. As a fashion buyer in London for the last twelve years, it goes without saying that I love clothes and motherhood has meant my new obsession quickly turned to kids clothing. I've spent the last few years of motherhood obsessing over and searching for cool unisex/boys stuff, finding the best mama trainers and a new more practical (but still stylish!) wardrobe for the next stage in my life. I love colour, print and fun clothes. I wanted to create a forum to spread the word about what I find to help and inspire other mamas out there; having a baby should not spell the end of your design and style conscious ways! I'm also all about honest parenting and hope you find some fun and useful articles on parenting and motherhood in all it's rollercoaster glory.

Clothes and sandals from Olive Loves Alfie

Clothes and sandals from Olive Loves Alfie

Finlay Fox is an inspirational lifestyle blog with cool finds for little ones and mamas. We love and support independent stores and websites and hope that this blog will reveal some brands you've never heard of. I also know that sometimes the high street is good for a cheap find when that maternity pay has dried up or the extortionate nursery fees wipe out your bank balance! I want to show you some of my favourite lust, splurge and affordable finds that will keep you and your little one happy. We post mini edits of the best stuff out there, every week. We hope that you will be inspired by some of the posts and that they will help you track down cool buys for your babies and family. 

If you are a new brand or hear of or find anything that you want me to shout about please feel free to contact me at hellofinlayfox@gmail.com. Please do not repost images without my permission.

Please note some links on this site are "affiliate links" meaning I could potentially earn a small commission from any purchases you make after clicking on them. The products linked are items that I have or would purchase and whilst I may receive payment for some of the content on this site all opinions expressed remain my own and reviews are entirely driven by what I think.

Emma x

Thanks for reading my blog!